U.S. Open Stars Juggle Preparation With Publicity
The week leading up to the tennis tournament is a marketing extravaganza for companies represented by elite players.
U.S. Open Stars Juggle Preparation With Publicity
The week leading up to the tennis tournament is a marketing extravaganza for companies represented by elite players.
Luxury Families in Court: Is All Publicity Good Publicity?
Does exposure to the legal limelight actually improve brand-name recognition?
