Online influencers including Rita Ora agree to alter posts after advertising probe
Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts
Wednesday, January 23, 2019
Wednesday, January 16, 2019
Sunday, June 26, 2016
Advertising: Intel Tells Stories That Go Beyond Chips
Advertising: Intel Tells Stories That Go Beyond Chips
Intel’s internal advertising group and video and digital studio have produced a slew of original content that shows some incredible ways innovators are using its technology.
Sunday, May 15, 2016
Advertising: Budweiser’s New Campaign Taps Into Political Climate
Advertising: Budweiser’s New Campaign Taps Into Political Climate
The brand said that its temporary name, America, was simply patriotic, but some considered it pandering in the midst of a polarizing election cycle.
Sunday, April 10, 2016
Advertising: Ad Agency Enlists Comedians to Get the Creative Juices Flowing
Advertising: Ad Agency Enlists Comedians to Get the Creative Juices Flowing
Funworks in San Francisco includes sketch and improv performers in its brainstorming process and invites clients to collaborate.
Sunday, April 3, 2016
Advertising: As Messaging Apps Boom, Brands Tiptoe In
Advertising: As Messaging Apps Boom, Brands Tiptoe In
Marketers are taking restrained approaches to advertising in apps to avoid antagonizing users, focusing less on overt promotion.
Tuesday, December 8, 2015
Interpublic Acquires Russian Advertising Agencies in Long-Sought Deal
Interpublic Acquires Russian Advertising Agencies in Long-Sought Deal
Interpublic Group of Companies, which is based in New York, has done business in Russia for two decades through ADV and will now directly own three agencies of its longtime partner.
Saturday, October 3, 2015
Advertising: Cable and Satellite Ads Aim to Revamp the Industry’s Image
Advertising: Cable and Satellite Ads Aim to Revamp the Industry’s Image
Companies are looking to win over frustrated customers with new marketing campaigns that make fun of the industry’s lousy reputation.
Friday, October 2, 2015
Advertising: Cable and Satellite Ads Aim to Revamp the Industry’s Image
Advertising: Cable and Satellite Ads Aim to Revamp the Industry’s Image
Companies are looking to win over frustrated customers with new marketing campaigns that make fun of the industry’s lousy reputation.
Saturday, September 5, 2015
Joy Golden, Advertising Executive Who Found Her Inner Comedian, Dies at 85
Joy Golden, Advertising Executive Who Found Her Inner Comedian, Dies at 85
Ms. Golden, who won five Clio Awards, rose from the steno pool to write copy for firms large and small. But she discovered her true calling by using humor to sell cheese in the 1980s.
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