Showing posts with label Brands. Show all posts
Showing posts with label Brands. Show all posts

Sunday, April 3, 2016

Advertising: As Messaging Apps Boom, Brands Tiptoe In

Advertising: As Messaging Apps Boom, Brands Tiptoe In


Marketers are taking restrained approaches to advertising in apps to avoid antagonizing users, focusing less on overt promotion.










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Sunday, October 4, 2015

Tech Giants Top Best Global Brands List

Tech Giants Top Best Global Brands List


Apple and Google, along with other technology companies, made it into the top 10 of Interbrand’s annual report.










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Friday, October 2, 2015

Fashion Brands in Investors’ Headlights

Fashion Brands in Investors’ Headlights


While the economy has slowed the race for acquisitions, some houses are still said to be prime targets.










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Thursday, September 3, 2015

B&G Foods Agrees to Buy Green Giant and Le Sueur Brands

B&G Foods Agrees to Buy Green Giant and Le Sueur Brands


The deal to acquire the brands from General Mills for $ 765 million in cash is B&G Foods’ first venture into frozen foods.


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